CAMBRIDGE, England, Nov. 13, 2023 – Arm Holdings plc (Nasdaq: ARM, “Arm”) today announced the appointment of Ami Badani as chief marketing officer (CMO) with immediate effect. Badani will lead the Arm global marketing organization and report to Arm CEO Rene Haas.
“Arm is foundational to the world’s most advanced technology companies and is at the forefront of the semiconductor industry’s transition to AI,” said Badani. “It is an incredible time to join Arm and I look forward to working with a world-class team.”
Badani joins Arm from NVIDIA, where she held the role of Vice President of Marketing and Developer Products. At NVIDIA, her responsibilities included cultivating the developer ecosystem for Data Processing Units (DPUs), driving the data strategy for Generative AI, and leading the company’s product and technical marketing efforts for the data center portfolio, one of NVIDIA’s largest growth areas.
“As we continue to advance the Arm compute platform, reaching a more diverse set of customers and developers in the AI era is critical,” said Rene Haas, chief executive officer, Arm. “Ami’s experience in AI and proven track record in creating awareness among developer ecosystems make her a natural fit to lead our marketing efforts in building the future of computing on Arm.”
Badani brings to Arm a unique mix of technology marketing, product management, strategy and investment experience. Prior to NVIDIA, Ami was CMO at Cumulus Networks, a provider of enterprise-class software that was acquired by NVIDIA in 2020. Badani also held marketing and product management leadership roles at several technology companies, including Cisco Systems. Prior to joining Cisco, Badani worked as an investment banker at Goldman Sachs and J.P. Morgan.
Badani holds an MBA from the University of Chicago Booth School of Business and a B.S. in business from the University of Southern California.

About Arm
Arm is building the future of computing. Our energy-efficient processor designs and software platforms have enabled advanced computing in more than 270 billion chips and our technologies securely power products from the sensor to the smartphone and the supercomputer. Together with 1,000+ technology partners, we are enabling artificial intelligence to work everywhere, and in cybersecurity, we are delivering the foundation for trust in the digital world – from chip to cloud. The future is being built on Arm.
All information is provided “as is” and without warranty or representation. This document may be shared freely, attributed and unmodified. Arm is a registered trademark of Arm Limited (or its subsidiaries or affiliates). All brands or product names are the property of their respective holders. © 1995-2023 Arm Limited.
Contacts:
Media
Arm External Communications
Global-PRteam@arm.com
Investors
Arm Investor Relations
investor.relations@arm.com
Latest on X
We were delighted to welcome H.R.H. Prince Daniel and the inspiring entrepreneurs from Prince Daniel’s Fellowship to Arm Cambridge!🙌
Great conversations, bright ideas, and lots of energy around the future of innovation.
Thanks for spending the day with us! 🤝
It started in karting. Now, @1jessicahawkins is chasing the toughest race in the world, Le Mans.
Fueled by determination and innovation, and supported by the @AstonMartinF1 team and Arm.
This is Jessica's story.
🎥 Watch now: https://shorturl.at/GfycI
5 cities. 1 vision. 👏
Arm Unlocked 2025 in Shanghai, Shenzhen, Seoul, Taipei, and Tokyo brought the global ecosystem together to define how AI scales, from edge and physical AI to cloud AI, all on the Arm compute platform.
https://okt.to/q3PXFU
What’s your favorite way to celebrate milestones at work?
35 years of innovation. 35 years of people shaping the future of computing. 💪
Our offices around the world celebrated 35 years of Arm in true style — connection, creativity, and (of course) cake 🎉
Today, we're celebrating 35 years of Arm! 🎉
That makes us old enough to remember dial-up, and young enough to be at the leading edge of AI.
Arm technology touches 100% of the connected global population, with more than 325 billion chips shipped worldwide.…
This week, we're celebrating 35 years of Arm! 🎉
That makes us old enough to remember dial-up, and young enough to be at the leading edge of AI.
Arm technology touches 100% of the connected global population, with more than 325 billion chips shipped worldwide.…
Mohamed Awad, EVP of Cloud AI Business Unit at Arm, recently joined Silicon Valley Tech Talks to discuss how AI is reshaping data centers, and how Arm’s Neoverse and Arm Total Design ecosystem are helping the industry meet the growing demands of compute.
Arm's Innovations for AI Infrastructure
...
okt.to
Collaboration drives impact. 📷
Over the past decade, we've partnered with @UNICEFinnovate
to apply technology for good, developing scalable AI solutions to protect children’s health, advance education, and build climate resilience.
Discover the story @FT:…
#MSIgnite may be over but if you missed us there's no need to worry.
Head over to our Cloud Migration Hub or Developer Program resources to learn more about the future of cloud computing on Arm. 💪 https://okt.to/gTJ8qj
Inspired by #SC25? So are we.
From record-breaking Arm-based supercomputers to powerful new innovations in AI and HPC, the future of compute is being built on Arm.
Be part of what’s next 👉 http://careers.arm.com
From building networks to shaping the AI era, @AristaNetworks’ Jayshree Ullal joins Rene Haas on the Tech Unheard podcast to talk bold moves, software-first thinking, and leading through change in the AI era.
Listen to the new episode now: https://okt.to/9dEpyc 🎧
Micosoft Azure Cobalt 100 VM powered by Arm Neoverse deliver up to 99% better price-performance across workloads. From web infrastructure to quantitative finance, these instances are enabling efficiency, scalability, and real-world value .
Built on Arm - redefining the future.…
📢 Introducing Cobalt 200!
In partnership with @Microsoft we're bringing you the first publicly announced silicon built on the Arm Neoverse Compute Subsystem V3 (CSS V3).
A vital part of our commitment to a more efficient, scalable, and sustainable cloud!…
👋 Good morning from #SC25!
Stop by the Arm booth to explore our latest demos, connect with our talent team, and learn about open roles and life at Arm.
💡 Discover how you can help shape the future of AI and HPC — and be part of the team driving the future of compute! 📍#4425
🚀 We kicked off #SC25 with @AWSCloud & @NVIDIA, bringing the Arm HPC & Advanced Compute community together to connect and share their experiences building on Arm.
With every major hyperscaler choosing Arm, we’re powering the future of AI and supercomputing. See you at the show!
Our partnership with @NVIDIA keeps growing. 🤝
By extending Arm Neoverse with NVIDIA NVLink Fusion, we’re enabling partners to achieve Grace Blackwell-class performance, bandwidth, and efficiency — delivering greater intelligence per watt for the AI era.
https://okt.to/PHg461
The Fujitsu A64FX powered Fugaku supercomputer showed what was possible with Arm architecture. FUJITSU-MONAKA shows what’s next.
Available in 2027, it brings supercomputing innovation to data centers and the edge, combining SVE2 acceleration and our confidential computing…
Arm is powering the future of cloud computing for the AI and enterprise era.⚡
Whether you’re at #MSIgnite in person or online, don't miss our our on-demand session to learn more about how we're enabling performance, efficiency and innovation.
https://okt.to/Jy5ERg
AI, cloud-native, and multi-architecture design are transforming how workloads are deployed and scaled. The momentum seen at KubeCon + CloudNativeCon 2025 reflects an industry building for flexibility, performance, and efficiency - powered by Arm.
https://okt.to/QuhlMj
Counting down the days until #SC25!
From Fugaku to Jupiter, discover why the world's most advanced supercomputers and AI systems run on the Arm compute platform.
👇 Here's where you'll find us.
AI is changing what’s possible within robotics innovation. 🤖🧠
Recently Anders Beck, VP of Technology at @Universal_Robot, joined the Arm Viewpoints podcast and shared his thoughts on how AI is driving a more flexible, collaborative era of automation.
https://okt.to/IXWvYn
Some inventions don’t just break boundaries, they redefine what’s possible.
The Arm-based Meta Ray-Ban Display AI glasses and EMG wristband are changing how we interact with technology — no touchscreens, no buttons, just movement.
Congrats to the team at @Meta behind the…
KubeCon + CloudNativeCon highlights just how quickly the cloud-native ecosystem is advancing. Developers everywhere are rethinking performance, scalability, and efficiency - across architectures - built on Arm.

KubeCon + CloudNativeCon 2025 shows the evolution of cloud-native systems and multi-architecture innovation. We're accelerating this shift by enabling scalable, efficient performance for AI and next-generation workloads across diverse architectures!
https://okt.to/KYaX5H






